The value of a post-graduate marketing degree

The value of a post-graduate marketing degree. In The Sun, (26 November 2019), p. 12.

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Item Type:	News Clippings
Additional Information:	P1: Dent says a relevant second degree is a useful differentiator.
Keywords:	post-graduate; marketing degree; e-commerce; digital marketing; data analysis; costing; pattern recognition; trend analysis; customer understanding; marketing analysis; Master in Marketing; Lancaster University; cost-benefit; Michaek M. Dent;
Subjects:	B > business administration (field of study) P > postgraduate programs
Divisions:	Sunway University > Sunway Business School [formerly Sunway University Business School until 2023] > Dept. of Marketing Strategy and Innovation [formerly Dept. of Marketing]
Depositing User:	Ms Juwairiah Tan Sulaiman
Date Deposited:	13 Dec 2019 11:34
Last Modified:	07 Mar 2023 20:52
URI:	https://libraryarchive.sunway.edu.my/id/eprint/3035

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