Raphael John C. Siah, (2022) Our brand evolution since 1974. Sunway Group Brand Marketing and Communications, Sunway City.
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Our Brand Evolution since 1974.pdf - Published Version (19MB) | Preview |
Official URL: https://sunway.my/Our-Brand-Evolution-since-1974
| Item Type: | Other |
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| Additional Information: | P1: The very first. P2: The beginning of a transformative vision. P3: From desolation… P4: To restoration… P5: And now brimming with life. P6: The establishment of Sunway College in 1987. P7: Tan Sri Dr. Jeffrey Cheah, alongside Tun Haji Abdul Razak bin Dato’ Hussein, Tan Sri Razman and Tun Omar Ong Yoke Lin officiated the launch of the Sunway College Trust. P8: The interlocking hands of our second Sunway logo. P9: Tan Sri Dr. Jeffrey Cheah unveiled the Sunway revamped logo in 2006 alongside Tan Sri Rafidah Binti Aziz, former minister of international trade and industry of Malaysia. P10: The community and people first. Always. P11: Changing the world – one life at a time. P12: The latest iteration. P13: Our people. Our strength. P14: Uniformity and unity across our 13 business divisions. |
| Keywords: | Sunway; Sunway City; Sunway Group; brick-and-mortar; sustainability; Jeffrey Cheah; green tapestry; low-carbon city; Sunway College; world-renowned universities; twinning degree; Abdul Razak bin Dato’ Hussein; Razman; Omar Ong Yoke Lin; Sunway College Trust; Sunway Group; CSR programmes; SunwayforGood; logo; Net Zero; United Nations Sustainable Development Goals; ESG; Rafidah Binti Aziz; |
| Subjects: | E > environmental policies H > history P > public service S > social events S > special interest activities and groups |
| Divisions: | Sunway College > General Sunway University > General |
| Depositing User: | Ms Juwairiah Tan Sulaiman |
| Date Deposited: | 08 Sep 2022 06:07 |
| Last Modified: | 01 Mar 2023 03:57 |
| URI: | http://libraryarchive.sunway.edu.my/id/eprint/4409 |
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