The value of a post-graduate marketing degree. In The Sun, (26 November 2019), p. 12.
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2019_11_26. Sun. The value of a post-graduate.pdf - Published Version Restricted to Repository staff only (1MB) | Request a copy |
| Item Type: | News Clippings |
|---|---|
| Additional Information: | P1: Dent says a relevant second degree is a useful differentiator. |
| Keywords: | post-graduate; marketing degree; e-commerce; digital marketing; data analysis; costing; pattern recognition; trend analysis; customer understanding; marketing analysis; Master in Marketing; Lancaster University; cost-benefit; Michaek M. Dent; |
| Subjects: | B > business administration (field of study) P > postgraduate programs |
| Divisions: | Sunway University > Sunway Business School [formerly Sunway University Business School until 2023] > Dept. of Marketing Strategy and Innovation [formerly Dept. of Marketing] |
| Depositing User: | Ms Juwairiah Tan Sulaiman |
| Date Deposited: | 13 Dec 2019 03:34 |
| Last Modified: | 07 Mar 2023 12:52 |
| URI: | http://libraryarchive.sunway.edu.my/id/eprint/3035 |
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